Tilt

This month, Cafe Karuba from Kwik Trip Stores was featured as the Top Banana Award in the CSP (Convenience Stores/Petroleum) Magazine. This honor is particularly special since Tilt is responsible for the overhaul of Kwik Trip’s Cafe Karuba Brand earlier this year. Take a look at the before and after photos below and click here to read the entire article from the most recent issue.

At the beginning of this year, we hit the drawing board and developed a completely new look and feel with everything from the logo and the messaging to the brand colors, machine graphics and cups. After the Store Engineering group worked on the redesign of the store and developed a new condiment station and general layout, we went to work! The results have been wonderful. The reactions have been 100% successful and every Kwik Trip customer we have talked to has been extremely positive with the change. We are now looking forward to the continued change of the store interior as we work on the Hot Spot area in the front.

Before                                                                                         After