Earth Day is a special day here at Tilt. As an annual “Hallmark holiday” we are lucky that this has made it to all the major holiday calendars and is now apart of everyone’s life. It is a day that you should take to reflect and care for the planet. We will be starting our first You’re Welcome Project today with a 20 minute clean up in our neighborhood. We encourage everyone to consider the Earth today and do something that would benefit it.
In everything that we do here at Tilt, we consider 5 core values. They are: Community, Sustainability, Knowledge, Innovation and Earth. Each of our clients or projects we take on have between 3-5 of these values incorporated into their business, their values or their mission and throughout the project we try to incorporate the remaining values into the project as often as possible.
Today is also the day that marks the opening of Disney’s Earth movie. We hope that everyone goes out to see it! This is the first mainstream movie on the environment to be released to theaters which is helping to spread the message of our need to to reclaim responsibility for the earth. Last week we sponsored a pre-screening of the movie in Baltimore. See the promotion below and go see a show today!
Other movies that have come out recently that have effected our team are:
GARBAGE WARRIOR
What do beer cans, car tires and water bottles have in common? Not much unless you’re renegade architect Michael Reynolds, in which case they are tools of choice for producing thermal mass and energy-independent housing. For 30 years New Mexico-based Reynolds and his green disciples have devoted their time to advancing the art of “Earthship Biotecture” by building self-sufficient, off-the-grid communities where design and function converge in eco-harmony. However, these experimental structures that defy state standards create conflict between Reynolds and the authorities, who are backed by big business. Frustrated by antiquated legislation, Reynolds lobbies for the right to create a sustainable living test site. While politicians hum and ha, Mother Nature strikes, leaving communities devastated by tsunamis and hurricanes. Reynolds and his crew seize the opportunity to lend their pioneering skills to those who need it most. Our friend Jason Neal initially told us about this awesome movie!
FLOW: FOR THE LOVE OF WATER
Irena Salina’s award-winning documentary investigation into what experts label the most important political and environmental issue of the 21st Century – The World Water Crisis. Salina builds a case against the growing privatization of the world’s dwindling fresh water supply with an unflinching focus on politics, pollution, human rights, and the emergence of a domineering world water cartel.
KING CORN
King Corn is a feature documentary about two friends, one acre of corn, and the subsidized crop that drives our fast-food nation. In King Corn, Ian Cheney and Curt Ellis, best friends from college on the east coast, move to the heartland to learn where their food comes from. With the help of friendly neighbors, genetically modified seeds, nitrogen fertilizers, and powerful herbicides, they plant and grow a bumper crop of America’s most-productive, most-subsidized grain on one acre of Iowa soil. But when they try to follow their pile of corn into the food system, what they find raises trouble questions about how we eat – and how we farm.
Books that we recommend:
Biomimicry by Janine M. Benyus
Cradle to Cradle by William McDonough & Michael Braungart
Natural Capitalism by Paul Hawken, Amory Lovins and Hunter Lovins
World Changing by Alex Steffen (Author), Bruce Sterling (Introduction), Al Gore (Foreword)
Massive Change by Bruce Mau
“You’re Welcome” is an organized activity that will be implemented on Saturday mornings from 10:30-11:15 in different locations in Baltimore. The idea came to me because I wanted to get into neighborhoods and help organize clean ups. The idea grew and expanded, it is now an organized activity that will leave a positive effect on the community or the earth. This can range from neighborhood clean ups, teaching about environmental topics in after-school programs / community centers, helping organize a community event, etc. Any activity that will produce the response “Thank You” can be a You’re Welcome Project.
